Add Facebook to your AI agent
Facebook is a social media and advertising platform used by individuals and businesses to connect, share content, and promote products or services. Only supports Facebook Pages, not Facebook Personal accounts.
- Things your agent can do in Facebook
- 40
Things your AI can do in Facebook
Your FormWise AI can handle any of these in Facebook — on its own, without you needing to click a button.
Create Comment
PopularCreates a comment on a Facebook post or replies to an existing comment.
Create Photo Album
PopularCreates a new photo album on a Facebook Page. Note: This endpoint requires the 'pages_manage_posts' permission or equivalent permissions to be granted to your Facebook application. This action is publicly visible on the Page; confirm with the user before calling.
Create Photo Post
PopularCreates a photo post on a Facebook Page. Requires an image to be provided via either 'url' (publicly accessible image URL) or 'photo' (local image file upload). This action is specifically for posting images with optional captions, not text-only posts. Returns a composite post_id (PageID_PostID); use this for follow-up operations, not the photo/media id alone.
Create Post
PopularCreates a new text or link post on a Facebook Page. Requires `pages_manage_posts` permission and manage-level Page role on the target Page. For image posts use FACEBOOK_CREATE_PHOTO_POST; for video posts use FACEBOOK_CREATE_VIDEO_POST — media fields are not supported here. Returns a composite post ID in `PageID_PostID` format, required for FACEBOOK_GET_POST retrieval.
Create Video Post
PopularCreates a video post on a Facebook Page. Requires a Page access token with `pages_manage_posts` scope and manage-level permissions on the target page.
Get Comments
PopularRetrieves comments from a Facebook post or comment (for replies). This endpoint requires appropriate permissions: - For page-owned posts: A Page Access Token with 'pages_read_engagement' permission - The API automatically swaps user tokens for page tokens when available API Version: Uses v23.0 which was released May 2025.
Get Conversation Messages
PopularRetrieves messages from a specific conversation.
Get Page Conversations
PopularRetrieves a list of conversations between users and the Page.
Get Page Posts
PopularRetrieves posts from a Facebook Page. Endpoint choice: Uses /{page_id}/feed instead of /posts or /published_posts because: - /feed returns all content on page timeline (page's posts + visitor posts + tagged posts) - /posts returns only posts created by the page itself - /published_posts returns only published posts by the page (excludes scheduled/unpublished) The /feed endpoint provides the most comprehensive view of page activity. Pagination: follow paging.cursors.after or paging.next across multiple calls until no next cursor exists. Throttling: high-volume pagination can trigger Graph API errors 4 and 613; use backoff between requests. API Version: Uses v23.0 (released May 2025). v20.0 and earlier will be deprecated by Meta. See: https://developers.facebook.com/docs/graph-api/changelog
Get Page Tagged Posts
PopularRetrieves posts where a Facebook Page is tagged or mentioned. Use when monitoring brand mentions or tracking posts that tag your Page but don't appear on your Page's own feed.
Get Post
PopularRetrieves details of a specific Facebook post.
Send Media Message
PopularSends a media message (image, video, audio, or file) from the Page to a user.
Show 28 more things it can do
Send Message
PopularSends a text message from a Facebook Page (not personal profiles) to a user via Messenger. Requires explicit user confirmation before calling, as this action delivers a message to a real end user.
Unlike Post or Comment
PopularRemoves a like from a Facebook post or comment.
Upload Photos Batch
PopularUploads up to 50 independent photos to a Facebook Page or Album using the Graph batch API. With published=true, each page photo may create its own feed story; this action does not create one post containing all photos. Use FACEBOOK_CREATE_MULTI_PHOTO_POST for one multi-photo feed post.
Assign Page Task
Assigns tasks/roles to a business-scoped user or system user for a specific Facebook Page. Important: This action requires a business-scoped user ID or system user ID from Facebook Business Manager. Regular Facebook user IDs cannot be used. The page must also be managed through Facebook Business Manager for this action to work. Required permissions: business_management, pages_manage_metadata
Create Multi-Photo Post
Publish one Facebook Page feed post containing one or more photos from public URLs. The action first uploads every photo with published=false, then creates one /feed post with those photo IDs as attached_media. If any upload fails, the feed post is not created; earlier uploads can remain unpublished on Facebook temporarily. This action publishes immediately and does not add photos to an existing album.
Delete Comment
Deletes a Facebook comment. Requires a Page Access Token with appropriate permissions for comments on Page-owned content. The page_id parameter helps ensure the correct page token is used for authentication.
Delete Post
Permanently deletes a Facebook Page post. Deletion is irreversible — deleted posts cannot be recovered. For bulk deletions, keep throughput to ~1 delete/second to avoid Graph API rate limits.
Get Comment
Retrieves details of a specific Facebook comment.
Get Current User
Validates the access token and retrieves the authenticated user's own profile via /me. Cannot fetch arbitrary users by name or ID.
Get Message Details
Retrieves details of a specific message sent or received by the Page.
Get Page Details
Fetches details about a specific Facebook Page.
Get Page Insights
Retrieves analytics and insights for a Facebook Page. Returns metrics like impressions, page views, fan counts, and engagement data. Empty objects (`{}`) in results indicate missing data, not zero values. High-volume calls risk Graph API rate limits (error codes 4/613).
Get Page Photos
Retrieves photos from a Facebook Page. CDN-based URLs (including `source`) are time-limited and expire; download and persist images promptly if long-term access is needed.
Get Page Roles
Retrieves a list of people and their tasks/roles on a Facebook Page. The connected account must have management access to the target Page; otherwise the response may be empty or incomplete. Returned role types include MANAGE and CREATE_CONTENT — verify these before calling tools like FACEBOOK_UPDATE_PAGE_SETTINGS. Recently changed roles may take time to propagate; retry if role data appears stale after an update.
Get Page Videos
Retrieves videos from a Facebook Page.
Get Post Insights
Retrieves analytics and insights for a specific Facebook post. Returns metrics like impressions, clicks, and engagement data. Very new posts may return empty metric values; allow a short delay before querying and treat absent fields as partial data.
Get Post Reactions
Retrieves reactions (like, love, wow, etc.) for a Facebook post. Very recent posts may return empty or partial reactions data; treat missing fields as incomplete coverage, not an error.
Get Scheduled Posts
Retrieves scheduled and unpublished posts for a Facebook Page. Results are cursor-paginated; follow pagination cursors to retrieve all results beyond the limit. When searching for posts near a specific time, filter to a narrow (~±5 minutes) window. Use this tool to check for existing entries before scheduling new posts to avoid duplicates.
Add Reaction
Adds a LIKE reaction to a Facebook post or comment. Note: Due to API limitations, only LIKE reactions can be added programmatically. This action is user-visible and irreversible — confirm with the user before calling.
List Managed Pages
Retrieves a list of Facebook Pages that the user manages (not personal profiles), including page details, access tokens, and tasks. Requires `pages_show_list` or `pages_read_engagement` OAuth scopes; missing scopes silently return empty results rather than an error. An empty `data` array means the user manages no Pages. Results are paginated via `paging.cursors`; follow `paging.next` until absent to retrieve all Pages when count exceeds `limit`. Graph API throttling (error codes 4, 17, 613) can occur during pagination — use exponential backoff.
Mark Message Seen
Marks a user's message as seen by the Page, visibly updating the read status in the user's conversation. Note: This action requires an active messaging session with the user. Facebook's messaging policy requires that users have messaged the Page within the last 24 hours for sender actions to work.
Publish Scheduled Post
Publishes a previously scheduled or unpublished Facebook post immediately. This action takes a scheduled or unpublished post and publishes it immediately by setting is_published to true. The post must have been previously created with published=false or with a scheduled_publish_time. Requirements: - The post must exist and be in an unpublished/scheduled state - The user must have admin access to the page that owns the post - The app must have pages_manage_posts permission
Remove Page Task
Removes a user's tasks/access from a specific Facebook Page. Caller must have admin-level rights on the Page. Operates on one page_id at a time; repeat for each page if removing from multiple pages. Partial access may remain if only some tasks are revoked.
Reschedule Post
Changes the scheduled publish time of an unpublished Facebook post. This action updates the scheduled_publish_time of a previously scheduled post. The post must have been created with published=false and a scheduled_publish_time.
Toggle Typing Indicator
Shows or hides the typing indicator for a user in Messenger.
Update Comment
Updates an existing Facebook comment. IMPORTANT: This action requires a Page Access Token. The comment must belong to a post on a Page that you manage. Use the page_id parameter to ensure the correct page token is used, especially if you manage multiple pages.
Update Page Settings
Updates settings for a specific Facebook Page. Requires the authenticated user to have MANAGE and CREATE_CONTENT tasks for the target page; verify roles via FACEBOOK_GET_PAGE_ROLES. Not all fields (about, description, general_info, etc.) are available for every Page category.
Update Post
Updates an existing Facebook Page post.
Built for the way you actually work
No code, no engineers
Connect in a few clicks and start using your AI right away. If you can use the apps you already love, you can do this.
Sounds like you, not like a bot
Train your AI on your offer, your voice, and the way you actually talk to clients — it picks up where you leave off.
Plugs into the stack you already use
No need to rip out your CRM, your scheduler, or your email tool. Your AI works inside the apps running your business today.
Your data stays yours
Client conversations, lists, and credentials are scoped to your workspace. Nothing gets shared, sold, or used to train anyone else’s AI.
What you can do once Facebook is connected
Onboard new clients without lifting a finger
When someone signs up, your AI greets them, sets up their next step in Facebook, and keeps the momentum going — even at 2am.
Reply to leads in seconds, not days
Your AI watches Facebook for new inquiries, answers questions in your voice, and books the call before they cool off.
Get your weekends back
Hand off the repetitive Facebook work — follow-ups, reminders, updates, simple admin — and stop being the bottleneck in your own business.
How to connect Facebook to your agent
- 1
Start using FormWise for free
Sign up in under a minute.
- 2
Find Facebook in your connected apps
Inside FormWise, go to Settings → Connected Services and look for Facebook.
- 3
Hit "Connect"
Click "Connect Facebook" and log in like you normally would. We only ask for the permissions your AI actually needs.
- 4
Tell your AI what to do in Facebook
Build a quick AI Agent (it's like writing instructions, not code), and pick the Facebook actions you want your AI to handle.
- 5
Watch it run
Send it a real-world task and watch your AI take care of Facebook for you. Tweak the wording until it feels just right.
Powered by the AI you already trust
Your Facebook workflow runs on the same world-class AI used by ChatGPT, Claude, and Gemini. We handle the technical part — you just tell your AI what to do, in plain English.
- OpenAI
- Anthropic Claude
- Google Gemini
Questions other Facebook users had before signing up
Do I need to know how to code?
Not even a little. If you can use Facebook today, you can set this up. You'll connect Facebook, tell your AI what it should help with, and you're live. The whole thing is built for coaches, course creators, agencies, and operators — not engineers.
Will my clients know they're talking to an AI?
Only if you want them to. Your FormWise AI is trained on your voice, your offer, and the way you actually communicate — so it sounds like a thoughtful team member, not a clunky chatbot. Most people can't tell.
Can I make it sound like me?
Yes. You can give your AI examples of how you write, the questions you usually ask new clients, the way you handle objections, and the language you use about your offer. The more you give it, the more it sounds like you wrote it.
What if I want to take over a conversation?
You're always in control. You can step in at any point, take over from your AI, or stop it from sending messages until you've reviewed them. Think of it as a teammate, not a replacement.
Is my client data safe?
Yes. Your Facebook login and client information stay scoped to your workspace. We don't sell it, we don't share it, and we don't use your data to train anyone else's AI. You can disconnect Facebook or delete everything any time.
What happens when Facebook updates their app?
We handle it. When Facebook adds new features or changes how something works, we update the integration in the background. You don't have to do anything — your AI just keeps working.
How fast can I actually get this running?
Most people are up and running the same day they sign up. Connecting Facebook takes a few minutes. Teaching your AI to handle the work the way you'd want it done is the part worth slowing down for.
What is FormWise?
FormWise is the AI agent builder for coaches, course creators, and agencies. You connect the apps you already use — like Facebook — train your AI on your offer and voice, and let it handle the work you've been doing manually: onboarding, follow-ups, support, admin. No code, no developers, no engineering team required.
Can I sell AI agents to my clients?
Yes. A lot of FormWise users build AI assistants and sell them as part of their offer — done-for-you AI setups, white-label assistants for client businesses, custom GPTs trained on a client's brand. You can charge a setup fee, a monthly retainer, or both.
Can I embed my AI on my website or in my course?
Yes. Every AI you build in FormWise can be embedded on your site, dropped into your course platform, or shared as a standalone link. Your clients and students just open it like any other web page — no app to download, no login hoops.
Do I need to know anything about AI to use this?
No. If you can describe what you want your AI to do in plain English — "greet new clients, ask these 3 questions, book them a call" — FormWise can build it. We handle the models, the prompts, the connections. You handle the part you already know: what your business actually needs.
About Facebook on FormWise
Facebook is a social media and advertising platform used by individuals and businesses to connect, share content, and promote products or services. Only supports Facebook Pages, not Facebook Personal accounts.
Connect Facebook once and your FormWise AI gets 40 things it can do inside it. That means your AI can handle the Facebook work in your business — the messages, the updates, the follow-ups, the admin — the way you would, just faster and around the clock.
You don't need to know how any of it works under the hood. We take care of keeping the connection alive, retrying if something fails, and making sure your data only ever moves where you tell it to.
New to Facebook? Take a look at www.facebook.com.
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Stop doing the Facebook work yourself
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